Course and System Features

Listing Strategies: Have Sellers Seeking YOU Out…Week After Week.

  • The very first thing you must do before going to any listing appointment
  • 7 fail-safe steps to creating a constant stream of new listing clients
  • How to exploit technology and direct response marketing to “beat the pants off” your competitors who are behind the “power curve”
  • 3-step expired system uses technology to get you in
    and has you closing the listing
  • Time-tested system guaranteed to grow your inventory 30-50%
    in the next 90 days
  • 6 keys to identifying sellers before your competitor has the slightest clue
  • 11 mistakes most agents make with free reports and how you can exploit this incredibly powerful inventory building tool
  • Completely stress-free method for listing tons of FSBOs
  • How to develop an extraordinary Unique Selling Proposition or USP
  • How to hit the bull’s eye with Move-Up prospects (an absolute gold mine)
    (Potential: 4-6 extra listings a month)

Buyer Strategies: How to “Magnetically” Attract Hundreds of Qualified Buyers Month After Month…Like Clockwork.

  • Easy 5-step system to target renters and turn
    multiple transactions every month
  • Proven mailers that have buyers flooding in your door
  • How to get 467% more sign calls
  • Simple techniques that will have your phone ringing off the hook with buyers
  • 6 ways to improve your buyer ads, postcards, newsletters or mailers
  • 2-step classified ad technique for attracting buyer after buyer
  • 10 guaranteed ways to increase the number of qualified buyers you reach
  • The most important part of every buyer ad, postcard or mailer you write
  • Time tested words and phrases that bring buyers to your door
  • Proven formula for “niche” marketing to the high-end buyer
    (Potential: 3-5 extra sales a month)

Extraordinary Customer Service: Strategies That Will Produce Referral After Referral Almost Effortlessly.

  • The best way to eliminate your #1 complaint, “We never
    hear from our agent.”
  • Written proof that will virtually guarantee you a price reduction
  • How to have the perfect “employee” for sweat-shop rates of $2-$3 a day
  • Keep relo or out-of-state clients happy 24 hours a day (without e-mail)
  • Get lazy agents off their butts to show your listings by offering this
  • How to instantly be in-touch with your best clients
  • “Customer service” techniques guaranteed to generate tons of referrals
  • How to use your “New Rules” system as a customer service workhorse - saving you 5-10 hours a week
  • Use info-on-demand to update your most demanding clients effortlessly
    (Potential: 4-6 extra transactions a month)

Fundamentals of Marketing: How to Slash Expenses, Produce 300-500% More Business and Have Prospect After Prospect Calling You.

  • How to slash all your marketing costs by 30%-50% instantly
  • Simple classified ad produces 3, 5 even 10 or more new listings per month
  • The real reason people choose to buy anything — the secret truth long known by master salesmen, sociologists and “con men” finally revealed
  • Slash your average time on the market by 27%…regardless of your market
  • How to actually make your homes magazines profitable
    (not just pacify sellers)
  • Classified ads that have highly qualified prospects calling you
  • Simple little trick that will immediately get you
    300%-500% more inbound leads
  • How to get 1600% greater response with a simple headline change
  • How to guarantee that prospects open, read and respond to your letters
  • Time-tested words and phrases that sell and how to use them
  • Tips, tricks and techniques that make space ads work like a dream
  • 6 ways to improve your ad…after you’ve done all you can
    to make it your best
  • A revolutionary new approach that makes putting out ads and mailers easier and virtually guarantees their success
  • How to create powerful headlines that guarantee
    your prospect will read your ad
  • Why you’ve got to forget everything your English teacher ever taught you to make your ads and mailers pull in all the sales and listings you deserve
    (Potential: 3-4 extra listings and/or sales a month)

The Perfect Follow-Up System: How to Convert More Prospects, Make More Money and Do It All Automatically.

  • Exact word-for-word sample scripts that have prospects opening up to you
  • Simple 6-stage follow-up method that is so easy and natural
    anyone could do it
  • 5 sure-fire follow-up formulas for every potential type of prospect
  • The real reason prospects respond to your follow up
  • Carefully worded phrases guaranteed to increase response to your follow up
  • How to automate your follow up for maximum profit
  • How to offer information your prospects are craving…
    and maximize your response
  • The best way to create a great impression with your follow up
  • How to write follow-up letters that build trust
    and make prospects want to call you
    (Potential: 6-7 extra listings and/or sales a month…with a larger net)

These marketing methods are the result of literally hundreds of thousands of dollars in tested advertising campaigns. Conservatively our company has spent in excess of $350,000 crafting, testing, polishing and perfecting these marketing strategies.

Well beyond that, our agents have spent into the millions testing and refining things at the local level all across the country. We’ve worked shoulder-to-shoulder with some of the best agents to ever list or sell a property to make this happen.

Now You Can Benefit From Their Genius
for Pennies on the Dollar!

Everything comes complete with scripts for your recorded messages, professionally written direct response letters, ads and mailers you can personalize with your own information, and a razor-sharp multi-step follow-up process that will convert huge numbers for you.